Apple and RIM profits outpace market share; Nokia’s profits…don’t

With just 3 percent of the global cell phone market, smartphone makers Apple and Research in Motion command an estimated 35 percent of total worldwide operating revenue – and their share is expected to grow even more.

iPhone 3G S

Deutsche Bank analyst Brian Modoff, as cited Monday by The Wall Street Journal, predicts that this year the two companies will control 5 percent of the total cell phone market, cornering 58 percent of the total operating profits.

The report states that Apple and RIM were responsible for 32 percent of the smartphone market for the first quarter of 2009. Smartphones make up 13 percent of the total worldwide cell phone market.

Just as we figured: The companies’ massive profits lie in the subsidies. The report states that each iPhone has a $400 subsidy, while the average BlackBerry sale earns $200, as calculated by Modoff. Those totals far exceed the typical market average of $100.

Other cell phone manufacturers make virtually nothing, while market leader Nokia – based on the sheer number of phones it moves – manages 55 percent of the cell phone market’s profits, off of a 46 percent market share, which is (let’s do some math): maybe a few dollars off each phone sold.

Related posts:

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  2. iPhone now behind only RIM and Nokia in smartphone share across the world
  3. Apple is already losing its market share in the first quarter