I should imagine that, as a third-party app programmer, the one thing worse than having your genitals hacked off by ninja badgers would be nobody using your software.  And unfortunately marketing and publicity requires very different brain muscles from those essential for coding, so it’s not suitable to assume that where one aptitude goes the other chases.  Thankfully, the guys behind Installer.app – probably the simplest way to load third-party software onto an iPhone, at least until AT&T and Apple start supporting it officially – have made an offer that helps everyone: send ‘em your software and they’ll wrap it up in the Installer.app catalogue.

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Original post by Chris Davies