Apple has posted a new iPhone commercial, ‘Dilemmas’, to their ad gallery recently.
The commercial focuses on ‘Urbanspoon’, available in the App Store, which provides information, ratings and reviews on restaurants, submitted mostly by users. It uses GPS to recommend local restaurants, and it can filter according to several guidelines.
In particular, the ad highlights the application’s “slot machine” function, in which a user can shake their iPhone to allow Urbanspoon to make restaurant recommendations. The function is demonstrated several times. The app was released for Free just a week or so ago.
The ad spot will run in various time slots across the country.
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